This Tuesday, May 18th, Espírito Santo started receiving the first Ford cars imported through the Vila Velha Port Terminal (TVV), which is part of the Port of Vitória. The company chose the state to centralize the import operation after announcing the closure of factories in the country in January this year.
According to Thiago Pontes, Commercial Director and Partner at Sertrading, a company that was hired to command the transactions, Ford understood that Espírito Santo would be the most strategic place to concentrate this operation for a number of reasons. “Ford made an assessment in Brazil to see where it would be most interesting (for imports) in the logistical and tax scope. It understood that Espírito Santo, due to its history, the government’s proactivity, port, and geographic structure, was the state that would make the most sense to centralize the national distribution”, says the executive.
He said the first ship, which was unloaded on Tuesday, contained 451 vehicles of the Territory model, the brand’s new launch. However, according to Thiago, the Ranger is expected to be the most imported model, with just over 20,000 units arriving annually.
“The Ranger is manufactured in Argentina, while Territory comes from China. In addition to these two, we plan to import two other models, the Bronco and the Mustang. From Espírito Santo, they will be distributed nationally”, he said.
